The supplement that fixes WHY your dog itches - Instead of masking the problem.
Subtotal: €35,95
In stock
We spent €200/month on Apoquel and my vet said we'd need it indefinitely. I was terrified of the long-term effects. After 3 weeks on ItchEnd, Luna stopped scratching at night for the first time in two years. I cried
I tried Zesty Paws, salmon oil, raw diet - nothing stuck. These chews are the first thing that actually addressed WHY he was itching. Week 2, he slept through the night. So did I.
I’ve never found a supplement my dog actually wants to take until these. He gets excited every morning, and I love seeing him feel better and enjoy life more.”
My golden was on steroids every few months. I hated it. A friend recommended ItchEnd and honestly I was skeptical. But she hasn't needed a vet visit for her skin in 4 months now.
Your dog's constant itching isn't a skin problem - it's a gut problem. Modern processed diets, antibiotics, and over-sanitized environments have stripped your dog's microbiome of the bacteria that regulate immune response and skin health. That's the Microbiome Gap.
ItchEnd's Microbiome Restoration Protocol delivers three things daily:
Every ingredient. Every dose. Fully disclosed on the label. No "proprietary blends" hiding behind vague numbers.
"Will this actually stop my dog's itching? I've tried supplements before."
We hear you — and we get why you're skeptical. Most supplements throw random vitamins at the problem without addressing the cause. ItchEnd is different because it targets the Microbiome Gap — the depleted gut bacteria that's making your dog's immune system overreact.
87% of owners in our tracking survey reported noticeably less scratching within 2 weeks. Not because we suppress the itch signal (that's what drugs do), but because we restore the gut environment that regulates it.
"My dog is the pickiest eater alive. Will he actually eat this?"
The fish-flavored chews come in fun shapes (hearts and bones) and have a soft texture dogs love to chew. 94% of dogs in our testing accepted them without any tricks. But if your dog is extra picky, try crumbling it over their food or wrapping it in a small piece of cheese.
"How is this different from Zesty Paws or the supplement I saw on Amazon?"
Most pet supplements use "proprietary blends" - which means they don't tell you how much of each ingredient is actually in there. Independent testing has found that 73% of probiotic supplements don't contain what's on the label.
ItchEnd discloses every ingredient and every dose. We use clinically relevant amounts - not token doses designed to put a word on the label. And our formula specifically targets the gut-skin axis through the Microbiome Restoration Protocol, not just general "skin support."
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WE GET IT
The scratching that keeps you both up at night.
The endless search for something — anything — that actually works.
You're not a bad dog parent. You've just been solving the wrong problem.
Your dog isn't broken. Their microbiome is.
Most itch products suppress symptoms. ItchEnd™ restores what caused them.
THE REAL CAUSE
Modern life (processed kibble, antibiotics, chemicals) - wiped out the gut bacteria that regulate your dog's immune system.
Apoquel and Cytopoint reduce symptoms, not the cause.
THE MICROBIOME RESTORATION PROTOCOL
01
Rebuilds the gut bacteria modern life destroyed.
02
Restores the skin's lipid barrier — your dog's first line of defense.
03
Quiets inflammation at the source — without suppressing immunity.
73%
of dogs with chronic skin issues show significant microbiome imbalance.
— Weese & Martin, Veterinary Dermatology Research
The only supplement that addresses all three stages in one daily chew.
Vet-formulated. Third-party tested.
What Happens After the First Chew
BEFORE
AFTER"Licked his paws raw. 4 weeks later, can't stop playing."
Solène R., verified buyer
BEFORE
AFTER"Scratched her neck raw. 6 weeks later, sleeps through the night."
Priya N., verified buyer
BEFORE
AFTER"Constant hotspots on his flank. 5 weeks later, rolling in grass again."
Tomasz W., verified buyer
BEFORE
AFTER"He couldn't stop scratching. 4 weeks later, can't stop napping."
Samanta M., verified buyer
BEFORE
AFTER"We tried everything for 2 years. This was in 6 weeks."
Jessica T., verified buyer
BEFORE
AFTER"Same dog. 8 weeks on the Protocol. Whole different coat."
Lauren K., verified buyer
Rebuilds your dog's skin barrier from the inside out - calming inflammation at the source, not masking it.
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Gut-to-skin approach
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Published doses
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Anti-inflammatory
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Dogs love the taste
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Third-party tested
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Repopulates the diverse gut bacteria your dog's ancestors had naturally - before processed kibble wiped them out. Published doses, not label fillers.
Restores the protective lipid layer on your dog's skin - the barrier that breaks down when the microbiome is compromised. Dosed at levels that actually work.
What researchers call "nature's Benadryl" - calms inflammation at the source without shutting down your dog's immune system like Apoquel does.
Based on a survey of 500+ ItchEnd™ customers after 90 days.
Noticeable Decrease in Itching
Reported a visible reduction in scratching within the first 90 days.
Started Seeing Results Fast
Noticed less scratching and irritation in the first 2 weeks.
Reduced Vet Bills
Spent less on vet visits and prescription itch meds like Apoquel.
While it’s not a cure, many owners see a visible reduction in itching and paw licking within 2-3 weeks, helping your dog feel calmer and sleep better. Support, not fix—made to reach the root inside out.
Absolutely. It’s vet-formulated, made in the USA, and manufactured under strict quality standards. It’s designed to be gentle and safe for dogs at all stages, but start with the recommended dose to see how your pet responds.
No worries. The fun shapes and tasty fish flavor make these treats irresistible for most dogs. If your dog is picky, try breaking the tablet into smaller pieces or hiding it in their favorite food.
This formula targets the source—supporting the skin's barrier and reducing inflammation inside out—so it doesn’t just mask symptoms temporarily. It’s designed for long-term calming, not just surface relief.
